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Boho Chic Is Chic Again

Boho Chic Is Chic Again

It took just one new Creative Director—and one Chloé show—to bring back the trend millennials are all too familiar with. Boho chic, circa 2008, had a real moment in pop culture thanks to celebs like Sienna Miller, Rachel Zoe, and of course Mary Kate and Ashley Olsen. 

But now, with the introduction of Chemena Kamali as Chloé’s newest Creative Director, boho chic is back. And, dare we say, better. With classic touches and polished accessories, boho chic may just have legs for a second run.

Sharing a few of our favorite looks and admiring their wearability—each look is something you can wear tomorrow...and we will!


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